A Sustainable Event
RWM are fully committed to event sustainability and entering into a cycle of continuous learning from the sector we represent. The events industry is notoriously wasteful but we want to show that this doesn't have to be the case.
We are fully committed to a zero to landfill policy at RWM, and as much as we appreciate there is always room for improvement here are some of the inititiatives that we have introduced to help us be more sustainable.
For every exhibitor or sponsor RWM receives, a tree will be planted in our growing UK woodland - The RWM Forest.
When you join RWM, we will assign a tree in your name for Forest Carbon to plant. You will receive an official Forest Carbon PDF certificate and we will provide you with artwork to promote your involvement.
You can find out more here
One of the biggest responsibilities we have as an organiser is selecting event partners who have the same values as us and who are striving to make events more environmentally sound.
For example, our partners GES introduced a zero to landfill objective with the support of their waste management company, which they achieved with 60% of their waste being recycled and 40% being used for renewable fuel. They have a number of ways that ensure the stands at RWM have as little environmental impact as possible.
The NEC where RWM is hosted also has an initiative, NEC Sustain, which is an all-encompassing sustainability programme helping them limit the impact of our presence on the environment.
We are mindful that events can be extremely wasteful without careful planning and community support. To help us with our commitment of zero to landfill we have asked all exhibitors to take responsibility for the re-use, recycling, and recovery of all their event materials as well as asking them to consider the promotional items and techniques they use on their stands.
Further details of this can be found in the exhibitor portal.
Rather than each exhibitor providing visitors with promotional material at the event, which is sometimes unwanted and disgarded, this year we will be introducing a digital show bag where all exhibitors can make offers and promotions available, provide information, downloads, whitepapers, incentives etc, online after the event.
These are not only great for engagement but are a lot better for the environment too.
Not only to help with queues onsite but in order to reduce the amount of unnecessary printing associated with event badging, when you register for RWM you will be given the option to be sent a printed ticket in the post or to print your own at home and bring it with you.
More details of this initiative will follow but we are introducing a Bring Your Own (BYO) campaign at the event, incentivising people to bring their own cups, bottles, bags etc.
We want to drastically reduce single use items at the event and will be urging people to bring their own along to help achieve this.
There has been plenty of feedback about more water cooler and drinks facilities being available which has been used in the planning.
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